Pasta and tomato sauce become human to express the pleasure of eating Italian.

Kinedimorians found their way to let you see, hear and taste the ingredients melting together.

The video was created for a Barilla competition in early 2013 (that's why the pack shot was created with a Barilla product) but the mood of this video is as distant form Barilla's traditional communication as Kinedimorae is far from any discriminant behaviour the food company might have recently shown.